Kenzo is launching a new style of men’s underwear featuring an outside pocket that can carry an condom, as part of an initiative to raise money for AIDS research by the creative director Antonio Marras.

French swimmer Frédérick Bousquet will model the briefs on the cover of the February edition of magazine Têtu(French gay magazine). The underwear with a pocket on the side for condom goes on sale in Kenzo stores this month, priced at 20 euros. (in case you get lucky!!)

kenzo-aids-bousquet

http://www.kenzo.com/