The French shoemaker, founded in Paris in 1895, Berluti unveils their first international advertising campaign for 2013 under the creative direction of men’s wear designer Alessandro Sartori featuring charismatic actor, Jeremy Irons and the socialite Pierre Casiraghi photographed by Jean-Baptiste Mondino.

CEO Antoine Arnault relaunches the shoemaker as a luxury lifestyle label. In 2013, Berluti will open 20 new stores, including locations in New York, Paris, Shanghai and Tokyo.