Far from the madding crowd of the Champs Elysées, the swarming of the rue Faubourg St Honoré, but also near the very elegant and peaceful hotel La Reserve, the Rue du Cirque is in the heart of Paris, chic and discreet.

At the very number 3 of the Rue du Cirque that Daniel Levy has opened the doors of its salon dedicated to menswear and more specifically to the shirts.

Daniel Levy has acquired over the years, an empirical knowledge of the shirt that made him an expert but also a man passionate about his job.

In the 90s, the French capital had many quality French shirtmakers, such as ‘Rhodes & Brousse’, ‘Gaillet’, ‘Durfor’, ‘Elysée Soirie’ ‘Lucca’, ‘A. Sulka & Company’ or ‘Charvet’ and many more… The Place Vendôme was the epicenter of Parisian shirtmakers.

After studying history of art, Daniel Levy worked for many major fashion houses or department store. But he made his debut with the bespoke shirtmaker from Normandy called “Durfor”. Robust and high quality, Durfor shirts were very popular for its poplin from Alsace.

French shirtmaker Durfor under the leadership of a new owner will become in 1998, “Liste Rouge”. Later ‘Liste Rouge’ will acquire another shirtmaker, “Elysées Soirie”.

Since 2015, after many years of good and loyal service, Daniel Levy opened his own shop to offer his expertise.

Daniel Levy guide his customers for the measurements and the choices of style. With over 2000 references, he advises his guests through the forest of prestigious fabrics such as “Thomas Mason”, “S.I.C. TESS”, “Söktaş” or the Holy Grail of the beautiful West Indian Sea Island cotton from “David & John Anderson”.

For the made-to-measure service, the price is starting from 220 euros with one fitting. Then for a bespoke service, it costs around 500 euros ( starting price depending on fabric choice) for the most concerned customers.

Those are my exclusive pictures of my visit  :